BMA | NYC :: Calendar

Event Calendar

Upcoming Events

2009 Business-to-Business Outlook
Wednesday, February 4, 2009 8:00 AM - 9:30 AM
Le Parker Meridien-Estrada Penthouse
118 West 57th Street-Between 6th & 7th Avenue
Register Online Now

Champions of Advertising Accountability: BtoB Marketers Who Make Their Marketing Dollars Count.
Join the BMA for a panel discussion on the tools and techniques leading BtoB marketers use to drive advertising success and measurable ROI.
BMA and Forbes will host a panel at FORBES Headquarters 5th Avenue and 12th Street on Tuesday, Feb 24 at 4PM.
After the presentations there will be cocktails, hors d'oeuvres and networking.
Register Online Now
Free for members
$45.00 for non-members.

The Distinguished Lecturer Series breakfast will feature B-B Magazine's Marketer of the Year Jeff Hayzlett CMO of KODAK.
This will be on March 19 at 8:AM at the YALE Club 44th Street and Vanderbilt Avenue across from Grand Central Station.

On April 14 the Distinguished Lecturer will be the CMO of Siemens Corporation Tom Haas. This will be an 8 AM breakfast at the YALE Club.
Registration for both of these events will be available in January 2009.

Past Events

5th Annual Careers in Business to Business Marketing Panel
Thursday, November 13, 2008 • 12:30pm – 2:30pm
Baruch College, 55 Lexington at 24th St, Room 14-250NVC

Come to this workshop to increase your knowledge about Business to Business Marketing
Sign up through Starr Search at: baruch-csm.symplicity.com
Refreshments Courtesy of
Learn more

BMA Faculty Liaison & Moderator: Professor David Lichtenthal

Guest Speakers:
JOANNA BERKE, SVP Account Director, Doremus Int’l.
PETER BLACK, SVP BPA Worldwide
MICHAEL RUBY, Assoc. Creative Director SteinRogan+Partners
EILEEN ZICCHINO, SVP CMO Treasury & Securities Services, J.P. Morgan

COMMUNICATOR OF THE YEAR - 9/23/08
On Tuesday, September 23, 2008 the Business Marketing Association of New York honored AMEX as Communicator of the Year for their Plum Card Campaign. The festivities took place at Tavern on the Green as part of Advertising Week.

This was the 42nd Annual Communicator of the Year Event in recognition for outstanding B2B marketing communicators who have, in the judgment of the board of the BMA, distinguished themselves with excellent B2B marketing communications that serves as an example to all business marketers and is worthy of emulation. Sponsored by The Wall Street Journal.
View event photos

26th Annual B-B ACE Awards
The 26th Annual B-B ACE Awards Banquet was held June 17 at the Le Parker Meridien Estrela Penthouse in New York 118 West 57th Street.
View the award winners gallery

Mark your calendar for one of the best of times - 3/13/2008
The BMA's Annual St .Patrick's Day Luncheon will take place on March 13 at the Manhattan Club above Rosie O'Grady's on 52nd and 7th Avenue. We will be raffling 2 round trip tickets to Ireland and many other prizes.

Distinguished Lecturer Series - 4/3/2008
Rich Bagger is Worldwide Public Affairs & Policy Officer of Pfizer will be our distinguished lecturer on Thursday, April 3 at 8am at our YALE CLUB Breakfast. Mr. Bagger is part of the 8 person Executive Leadership Team that is the decision making body of Pfizer. He will be addressing issues relation to the Pharma industry and most particularly how Pfizer is working in the B2B realm.
Event Synopsis

MICROSOFT is the proud sponsor of our Distinguished Lecturer Series

BMA's 2008 Outlook Breakfast - 2/5/2008
Provided inside information on this year’s top B-to-B marketing trends.
BMA's 2008 Outlook Breakfast included presentations from a panel of distinguished speakers who know which marketing trends will work—and which ones won't.

Integrated Marketing Communications Panel sponsored by FORBES.net.
January 29 at 5PM at the Forbes Headquarters Building 60 Fifth Avenue.
A cocktail hour was held afterwards to meet the panelists.

For Students Only
BMA Baruch College: Careers in Business Marketing Luncheon November 8 Sponsored by JPMorgan Chase. Read student comments about the event

Distinguished Lecturer Series Breakfast November 8 at the Harvard Club featured Michael MacDonald, Corporate SVP and President Marketing Operations XEROX Corporation.
About Mr. MacDonald | View Presentation

MICROSOFT is the Distinguished Lecturer Series sponsor

Communicator of the Year Event - took place during Advertising Week on Tuesday, September 25, 2007 at TAVERN ON THE GREEN. This was a luncheon to honor Larry Bloomenkranz Vice President - Brand Management, Advertising & Sponsorships for UPS.
About Mr. Bloomenkranz
Communicator of the Year is sponsored by THE WALL STREET JOURNAL

2007 B2B ACE Awards presentations was held JUNE 4th
CMP
Cocktail hour sponsor

Monday May 21, 2007
Distinguished Lecturer Series: Creating a Process for Growth at GE
Dan Henson, GE CMO, presented the process of growth ahead for General Electric at the BMA Yale Club Breakfast May 21, 2007.

View Presentation | About Mr. Henson

April 16, 2007 - New York, NY

IDC Sales and Marketing Effectiveness Summit
Best Practices in Acquiring and Retaining Customers

This one-day interactive Summit offered best practice case studies to help sales and marketing executives learn how to prioritize and improve process and productivity through better alignment in goals, planning, budgeting and execution.

March 15, 2007 - New York, NY

20th Annual BMA St .Patrick's Day Luncheon

The event included an open bar, 3-course lunch featuring authentic Irish favorites and live Irish music. Prizes were raffled off, including dinners at NYC restaurants, special events, and a grand raffle - TWO ROUND TRIP TICKETS TO IRELAND.
Click here for more information

February 6, 2007

BMA's 2007 Outlook Breakfast
Provided inside information on 2007's top B-to-B marketing trends.

Panelists were:
Deirdre Bigley VP Worldwide Advertising& Digital Media IBM
Steve Weitzner, CEO CMP Publishing
Geoff Ramsey, CEO E-Marketer
Bob Felsenthal, Publisher B-B Magazine